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Fashion, as an ever-evolving entity, often draws inspiration from the past, reimagining and reinventing styles that once made waves. In recent years, we’ve seen a resurgence of notorious styles – those bold, rebellious, and sometimes controversial trends that once shocked the conservative masses. Today, these styles are not just accepted but celebrated for their audacity and individuality. Let’s delve into the rise and embrace of these notorious styles in contemporary fashion.

1. Punk Revival

Originating from the gritty streets of 1970s London, punk fashion was more than just a style; it was a statement against the establishment. Ripped jeans, leather jackets adorned with pins, and the iconic Mohawk hairstyle are all making a comeback. Today’s designers are infusing punk elements into their collections, paying homage to the anti-establishment ethos while adding a modern twist.

2. Logomania

Once considered a faux pas, overt branding is now a fashion statement. From luxury brands to streetwear labels, logos are prominently displayed on everything from tees to trainers. This trend speaks to the era’s brand-consciousness and the desire to belong to a particular fashion tribe.

3. Grunge Redux

The 90s grunge movement, with its flannel shirts, oversized cardigans, and combat boots, was a stark contrast to the decade’s polished looks. Today, grunge has been resurrected, blending seamlessly with contemporary styles and reflecting a laid-back, effortless cool.

4. Androgynous Fashion

Blurring the lines between traditionally male and female clothing, androgynous fashion challenges gender norms and stereotypes. Power suits for women and skirts for men are no longer eyebrow-raising but are celebrated for their boldness and fluidity.

5. Neo-Goth

The dark, mysterious allure of gothic fashion, with its velvet, lace, and corsets, is experiencing a renaissance. However, today’s neo-goth is less about adhering to a subculture and more about embracing individuality and the allure of the dark aesthetic.


The rise of notorious styles in today’s fashion landscape is a testament to society’s evolving mindset. What was once considered rebellious or even taboo is now celebrated for its uniqueness and audacity. These styles, with their rich histories and cultural significance, remind us that fashion is more than just clothing – it’s a reflection of societal shifts, individual expression, and the ever-changing definition of what’s ‘in vogue’. As we move forward, it’s exciting to see which notorious styles will be reclaimed and redefined next.